New research from Griffith University suggests a love of sharing selfies and holiday snaps could be a boon for the environment.
Experts from the Griffith Institute for Tourism (GIFT), the Big Data and Smart Analytics Lab and the Australian Rivers Institute have investigated whether social media platforms could be used by scientists monitoring the health of major ecosystems.
Professor Susanne Becken
In a research paper published in the Journal of Environmental Management, the researchers used a sample of almost 300,000 tweets from the Great Barrier Reef region to test whether tapping into social media could enhance existing approaches to citizen science.
The tweets were collected between July 2016 and March 2017 and, using keywords, drilled down to more than 30 thousand useful posts.
Researchers were then able to determine where the tweet was posted, whether it contained useful details about the Great Barrier Reef and whether it had a positive or negative sentiment.
Professor Susanne Becken, Director of GIFT, said tweets can
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